What are the 3 stages of video production?

Let's go over video production steps and get started making your own videos.

Video production is more than simply pressing the record button on your video camera. The process of creating a video from concept to completion consists of three phases: Pre-Production, Production, and Post-Production.

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Video production is more than simply pressing the record button on your video camera. The process of creating a video from concept to completion consists of three phases: Pre-Production, Production, and Post-Production.

With that said, let's go over video production steps and get started making your own videos.

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1. Pre Production

Pre-production is the work done on a project, particularly a film, or television show before full-scale production begins.

Pre-production includes elements of video production such as the screenplay, casting, location scouting, equipment and crew, and the shot list. It’s where you get all the puzzle pieces together before assembling the actual puzzle.

A strong concept is a crucial component of a video. Unfortunately, investing enough time in pre-production to lock down the video's concept is an often ignored phase in the production process. Not on our watch, though!

2. Production

The action of making or manufacturing from components or raw materials, or the process of being so manufactured.

The actual filming of the video is called production. Your video production firm takes its crew, equipment, talent (actors), and all necessary props to the venue and shoots all necessary footage.

If you’re adding elements such as motion graphics, animation, or voice-overs to your video, the material will be produced in the production stage.

The quality of footage you receive in production cannot be altered in post-production; therefore make sure that the footage you receive in production is of the finest quality possible!

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3. Post Production

Last but not least, there is post-production. Post-production, sometimes known as 'post,' is the process of organizing, cutting, coloring, and editing the film produced during production.

Before diving into the realm of video production, you need to understand that the material shot on camera is NOT the video product that you see on huge screens. You should be aware of the coloring and audio mixing that happens in post-production.

All of the footage is assembled at this point, and the final touches, the components that truly make the film shine, are added to the finished result.

Last words

When you boil it down, video production is divided into three stages: pre-production, production, and post-production.

Okay, now you should have an overall idea of what making a video feels like, and you’re probably exhausted just by reading this. But it’s not that hard when you get an experienced team to get the stress off your shoulders, like Impact-Media, for example.

You'll have a successful video without being overwhelmed with "backstage" work.

Furthermore, you may be able to have your video promoted by those who have done it before, and have done it well.

If you want to learn the specifics of each production stage, cruise over to our other blog posts:

Pre-production Production Post-production

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